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The CEO’s Secret Handbook

“The tiny handbook has become an underground hit among senior executives and management thinkers. Written by Bill Swanson, CEO of aerospace contractor Raytheon (RTN), Swanson’s Unwritten Rules of Management is part Ben Franklin and part Yogi Berra, with a dash of Confucius thrown in. (…) One of those gift copies made its way to the Sage of Omaha when FlightSafety’s Whitman sent a copy to his boss, Buffett. “This is really one of the best books I’ve seen,” Buffett later wrote in a letter to Swanson. He wasn’t just being nice.” (source)

Order your free copy from Raytheon.

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  1. 17:22 on Thursday, May 4th, 2006
    Frank uncovers excellence in leadership » plagiarism
    [...] Summer of last year I posted about the CEO’s secret handbook. [...]

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