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5 words

If you run your own business or you are involved with acquiring new customers—can you describe in 5 words or less what your business does?

Why is it that so many fail here?


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One other Opinion:

  1. allan
    04:25 on Wednesday, March 29th, 2006
    I probably have half a dozen short phrases that describe BFU.

    That makes this an easy one.

    self-directed e-learning for business people

    The question is are short descriptions effective?

One Ping & Trackback:

  1. 08:00 on Friday, April 7th, 2006
    Frank uncovers excellence in leadership » The question is: Are short descriptions effective?
    [...] Allan replies raises that question in his reply to my post about 5 words. [...]

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